What Past Participants Have Said About This Seminar
Verbatim evaluations from participants who have attended the "Practical Marketing Research" seminar. Names of evaluators have been left out as a matter of professional courtesy.
“The seminar was fantastic! Seminar Leader was an amazing instructor with great knowledge in the field of market research and a delivery that made the class interesting. I would appreciate the opportunity to attend additional Burke Seminars. Thank you!”
Research Associate, ThinkGen
“I had a wonderful experience at the seminar. Seminar Leader was very knowledgeable, funny, and used great examples for the material. The knowledge I gained from the seminar will be an asset to me throughout my career!”
Market Research Assistant, CVS Caremark
"I cannot say enough good things about the seminar. The (seminar leader) is an excellent instructor. His real world examples really helped us relate to the topic discussions. I did not expect to come away from the seminar with the amount of new knowledge that I acquired. I hope to attend as many Burke seminars as possible. There is no sense wasting time/money with other training institutes. Burke is outstanding!”
Marketing Research Analyst, Foremost Insurance
“This was a very useful seminar and gave me a good baseline knowledge about completing market research.”
Group Leader, Kao Brands
"Excellent - highly worthwhile. The program provides precisely what the title suggests - practical marketing research info. (The manual) is a great tool to take back and refer to and share with others."
Research Project Manager, Nationwide Insurance
"Fantastic. I have a Masters Degree and Ph.D. from Harvard and have attended all kinds of conferences. This was the best ever. It is so practical, full of useful and powerful information."
Planning Analyst, ConAgra
"I thought the content of the seminar was excellent. We covered a lot (if not all) the major topics, and {speaker} was willing to go into more detail regarding areas that were of interest to us."
Marketing Analyst, Brown-Forman
"Chuck full of information. The process and content exactly what I need to apply to my job. Great foundation on market research."
Transit Research Specialist, MARTA
"Outstanding overview of major areas of research for a newcomer like myself. One of richest seminars I’ve ever attended."
Manager, Syndicated Research, Nestle USA
"This was very useful. I feel like a whole semester of college was summarized in three days. It was useful, fun, and relaxed. Overall, it was a great experience."
Research Associate, Ketchum
"This is just what I needed. I needed an overview of marketing research and to familiarize myself with terms and techniques. I tried to read textbooks to educate myself and found them totally incomprehensive and gruelling reads."
Marketing Analyst, Time, Inc.
"This was an introductory seminar for me and I was extremely pleased how much I learned about marketing research in just three days. The instructor was very knowledgeable, professional, and utilized superior teaching methods to keep the seminar engaging, relevant, and fun. I wish it had lasted 2 more days!"
Associate, BioTrends Res Grp/Decision Resources
"(Seminar leader) did an outstanding job with presenting the materials. I am always energized from Burke classes and feel more knowledgeable afterwards. I actually tell people that I get more out of these classes than what I got out of my college education!"
Market Research Analyst/AVP, PNC
"Great overview of market research that gave just enough depth for me to apply what I learned and be able to explain the concepts if needed."
Research Associate, Animal Planet
"Excellent content - First day was broad enough that people with little background became grounded and by the third day the detail was sufficient that those with more experience were learning a great deal as well."
Brand Manager, Perfetti Van Melle USA
"This course was absolutely essential for me to attend. It was like taking a semester course in 3 days! The material was extremely relevant and applicable to my work. I will definitely plan to attend future Burke Institute courses."
Marketing Research & Analysis Specialist, Cook Medical
“The content provided a fantastic overview of concepts, while allowing for time to ask questions and have additional discussion.”
Director, Brand Management, OnCourse Learning
"I thought this seminar was fantastic! I came back to the office excited to use what I learned from (the speaker) and felt that I can do a great job! I think he helped prepare us for how to do it right and what to look for so that it's accurate. I really enjoyed this seminar. Our company really likes Burke!"
Marketing Analyst, Florida Power & Light
